• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Sports Marketing

    Sports Marketing Courses Online

    Learn sports marketing for promoting sports teams and events. Understand marketing strategies, fan engagement, and sponsorship.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Sports Marketing Course Catalog

    • Status: Free
      Free
      C

      Coursera Project Network

      Create a Storyboard using Canva

      Skills you'll gain: Storyboarding, Storytelling, Canva (Software), Graphical Tools, Animations, Content Creation

      4.6
      Rating, 4.6 out of 5 stars
      ·
      201 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      F

      Fundação Instituto de Administração

      Innovation & Entrepreneurship Mindset

      Skills you'll gain: Innovation, Strategic Decision-Making, Competitive Analysis, Ideation, Entrepreneurship, Organizational Strategy, Business Strategy, Strategic Thinking, Corporate Strategy, Project Risk Management, Risk Management, Value Propositions, New Product Development, Presentations, Business Strategies, Entrepreneurial Finance, Business Modeling, Corporate Sustainability, Market Analysis, Product Development

      4.7
      Rating, 4.7 out of 5 stars
      ·
      54 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      J

      Johns Hopkins University

      Human Resources Management Essentials

      Skills you'll gain: Organizational Change, Change Management, Performance Review, Human Resource Policies, Recruitment, Employee Performance Management, Employee Engagement, Diversity and Inclusion, Interviewing Skills, Human Resources, Employee Onboarding, Goal Setting, Health Care Administration, Internal Communications

      4.6
      Rating, 4.6 out of 5 stars
      ·
      17 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      N

      National Academy of Sports Medicine

      Understanding Fitness Programming

      Skills you'll gain: Train The Trainer, Rehabilitation, Coaching, Physical Therapy, Kinesiology, Injury Prevention, Safety Assurance, Adaptability, Goal Setting, Communication, Anatomy

      4.7
      Rating, 4.7 out of 5 stars
      ·
      20 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      N

      New York Institute of Finance

      Key Success Factors in Supply Chain Finance

      Skills you'll gain: Supplier Management, Supply Chain Management, Customer Analysis, Working Capital, Stakeholder Management, Sales Prospecting, Financial Analysis, Cash Flows, Technology Solutions, Target Market

      4.7
      Rating, 4.7 out of 5 stars
      ·
      74 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      A

      Automatic Data Processing, Inc. (ADP)

      A Manager's Guide to Modern Hiring by AIRS®

      Skills you'll gain: Recruitment, Employee Onboarding, Diversity Equity and Inclusion Initiatives, Diversity and Inclusion, Talent Recruitment, Employee Retention, Interviewing Skills, Talent Acquisition, Diversity Awareness, Full Cycle Recruitment, Cultural Diversity, New Hire Orientations, Diversity Marketing, Recruitment Strategies, Continuous Improvement Process, Drive Engagement, Human Resources Management and Planning, Brand Loyalty, Human Resources, Talent Management

      4.3
      Rating, 4.3 out of 5 stars
      ·
      31 reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      E

      Emory University

      Introduction to Social Media Analytics

      Skills you'll gain: Social Media Marketing, Social Media, Marketing Analytics, Text Mining, Consumer Behaviour, Data Mining, Customer Insights, Market Analysis, Data Analysis Software, Trend Analysis, Research

      4.3
      Rating, 4.3 out of 5 stars
      ·
      108 reviews

      Mixed · Course · 1 - 4 Weeks

    • A

      Alfaisal University | KLD

      بناء خطة التسويق |Building a Marketing Plan ‎

      Skills you'll gain: Marketing Planning, Strategic Marketing, Marketing Strategies, Marketing Effectiveness, Marketing, Marketing Management, Business Marketing, Market Analysis, Competitive Analysis, Performance Measurement

      4.4
      Rating, 4.4 out of 5 stars
      ·
      18 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Instructor Network

      Improving Customer Retention

      Skills you'll gain: Customer Retention, Loyalty Programs, Customer Relationship Management, Brand Loyalty, Customer experience improvement, Customer Engagement, Customer Service, Consumer Behaviour, User Feedback, Customer Analysis, Marketing Strategies, Service Improvement, Personalized Service

      4.6
      Rating, 4.6 out of 5 stars
      ·
      33 reviews

      Beginner · Course · 1 - 4 Weeks

    • S

      S.P. Jain Institute of Management and Research

      Strategic Brand Management

      Skills you'll gain: Brand Strategy, Brand Management, Branding, Brand Awareness, Brand Loyalty, Product Lifecycle Management, Strategic Marketing, Marketing Management, Integrated Marketing Communications, Market Share, Value Propositions, Portfolio Management, Competitive Analysis, Business Metrics, Consumer Behaviour, Storytelling

      Build toward a degree

      4.4
      Rating, 4.4 out of 5 stars
      ·
      9 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      دليل استخدام كانفا للمبتدئين

      Skills you'll gain: Canva (Software), Graphic and Visual Design Software, Graphic and Visual Design, Design, User Accounts, Data Sharing, Document Management, Content Creation

      4.6
      Rating, 4.6 out of 5 stars
      ·
      83 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free
      Free
      C

      Coursera Project Network

      Marketing Design with Easil

      Skills you'll gain: Marketing Design, Social Media Marketing, Marketing Materials, Social Media Campaigns, Marketing, Content Creation, Promotional Materials, Loyalty Programs, Advertising, Creative Design, Brand Loyalty, Customer Engagement

      4.8
      Rating, 4.8 out of 5 stars
      ·
      198 reviews

      Beginner · Guided Project · Less Than 2 Hours

    Sports Marketing learners also search

    Marketing
    Digital Marketing
    Beginner Digital Marketing
    Social Media Marketing
    Digital Marketing Projects
    Advanced Digital Marketing
    Beginner Social Media Marketing
    Marketing Strategy
    1…606162…174

    In summary, here are 10 of our most popular sports marketing courses

    • Create a Storyboard using Canva: Coursera Project Network
    • Innovation & Entrepreneurship Mindset: Fundação Instituto de Administração
    • Human Resources Management Essentials: Johns Hopkins University
    • Understanding Fitness Programming: National Academy of Sports Medicine
    • Key Success Factors in Supply Chain Finance: New York Institute of Finance
    • A Manager's Guide to Modern Hiring by AIRS®: Automatic Data Processing, Inc. (ADP)
    • Introduction to Social Media Analytics: Emory University
    • بناء خطة التسويق |Building a Marketing Plan ‎: Alfaisal University | KLD
    • Improving Customer Retention: Coursera Instructor Network
    • Strategic Brand Management: S.P. Jain Institute of Management and Research

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok