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    • Viral Marketing

    Viral Marketing Courses Online

    Master viral marketing strategies for increasing brand awareness. Learn to create content that engages audiences and encourages sharing.

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    Explore the Viral Marketing Course Catalog

    • U

      Universidad de Palermo

      Management de Eventos

      Skills you'll gain: Event Management, Event Planning, Advertising, Hospitality, Resource Allocation, Stakeholder Management, Dashboard, Marketing Communications, Communication Strategies, Organizational Skills, Target Audience, Program Evaluation, Scheduling, Budgeting

      4.4
      Rating, 4.4 out of 5 stars
      ·
      28 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      P

      Peking University

      中级商务汉语——商务活动篇

      Skills you'll gain: Telephone Skills, Business Communication, Market Research, Business Correspondence, Travel Arrangements, Events and Conferences, Cultural Sensitivity, Negotiation, Business Relationship Management, Language Competency, Business Writing, Customer Relationship Building, Presentations, Vocabulary

      4.8
      Rating, 4.8 out of 5 stars
      ·
      61 reviews

      Intermediate · Course · 1 - 3 Months

    • U

      Universidad de Palermo

      Finanzas y Operaciones de Marketing y Ventas

      Skills you'll gain: Sales Management, Marketing Effectiveness, Marketing Budgets, Marketing Analytics, Business Metrics, Business Operations, Marketing, Business Marketing, Sales, B2B Sales, Sales Strategy, Business, Performance Measurement, Digital Marketing, Return On Investment, Customer Relationship Building, Business Management, Financial Forecasting, Promotional Strategies, Cross-Functional Collaboration

      4.9
      Rating, 4.9 out of 5 stars
      ·
      17 reviews

      Beginner · Course · 1 - 4 Weeks

    • Y

      Yonsei University

      International Marketing & Cross Industry Growth Capstone Project

      Skills you'll gain: Peer Review, Innovation, Promotional Strategies, Market Share, Global Marketing, Marketing, Strategic Marketing, Competitive Analysis, Business Strategies, New Product Development, Product Improvement, Benchmarking, Product Strategy, Brand Strategy, Growth Strategies, Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      71 reviews

      Intermediate · Course · 1 - 3 Months

    • T

      The Hong Kong University of Science and Technology

      Protecting Business Innovation

      Skills you'll gain: Intellectual Property, E-Commerce, Global Marketing, Brand Management, Innovation, Strategic Partnership, Strategic Thinking, Price Negotiation, New Business Development, Mergers & Acquisitions, Business Process, Digital Assets, Business Strategy, Commercial Laws, Legal Strategy, Commercialization, Case Law, Legal Proceedings, New Product Development, Lawsuits

      4.8
      Rating, 4.8 out of 5 stars
      ·
      872 reviews

      Beginner · Specialization · 3 - 6 Months

    • R

      Rice University

      Principles of Economics: Introduction - Getting to Know You

      Skills you'll gain: Economics, Supply And Demand, Market Dynamics, Tax, Market Analysis, International Relations, Operating Cost, Policy Analysis, Consumer Behaviour, Decision Making

      4.9
      Rating, 4.9 out of 5 stars
      ·
      44 reviews

      Beginner · Course · 1 - 3 Months

    • S

      Salesforce

      Conversational Selling Playbook for SDRs

      Skills you'll gain: Overcoming Objections, Prospecting and Qualification, Lead Generation, Sales Development, Sales Prospecting, Cold Calling, Emotional Intelligence, Consultative Selling, Phone Sales, Selling Techniques, Sales Strategy, Rapport Building, Empathy, Active Listening, Value Propositions, Persona Development

      4.8
      Rating, 4.8 out of 5 stars
      ·
      45 reviews

      Beginner · Course · 1 - 3 Months

    • K

      Kennesaw State University

      Social Media & Marketing - Jagdish Sheth

      Skills you'll gain: Marketing, Marketing Channel, Social Media Marketing, Marketing Strategies, Marketing Effectiveness, Content Marketing, Consumer Behaviour, Social Media Campaigns, Digital Marketing, Social Media Strategy, Branding, Digital Media Strategy

      Beginner · Course · 1 - 4 Weeks

    • I

      IE Business School

      Estrategia de precios

      Skills you'll gain: Revenue Management, Strategic Marketing, Marketing Psychology, Market Dynamics, Consumer Behaviour, Customer Analysis, Market Research, Customer Insights, Competitive Analysis, Data-Driven Decision-Making, Market Data

      4.7
      Rating, 4.7 out of 5 stars
      ·
      368 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      U

      University of New Mexico

      International Business II

      Skills you'll gain: International Finance, Entrepreneurship, Global Marketing, Business Management, New Business Development, Business, Organizational Structure, Workforce Management, Organizational Strategy, Economics, Market Dynamics, Cultural Diversity

      4.7
      Rating, 4.7 out of 5 stars
      ·
      787 reviews

      Mixed · Course · 1 - 3 Months

    • I

      INSEAD

      Blockchain in Financial Services: Strategic Action Plan

      Skills you'll gain: Blockchain, Plan Execution, Business Strategy, Strategic Decision-Making, Feasibility Studies, Work Breakdown Structure, Project Implementation, Market Opportunities, Project Design, Solution Design, Financial Services, Business Modeling, Competitive Analysis, Market Analysis, Value Propositions, Market Research

      4.4
      Rating, 4.4 out of 5 stars
      ·
      68 reviews

      Intermediate · Course · 1 - 3 Months

    • I

      Imperial College London

      Immunology: Immune Failures and Cancer Immunology

      Skills you'll gain: Infectious Diseases, Oncology, Epidemiology, Public Health, Pathology, Pharmacotherapy, Biology, Microbiology, Chronic Diseases, Patient Treatment, Precision Medicine, Treatment Planning, Medical Science and Research, Molecular Biology, Laboratory Research

      4.7
      Rating, 4.7 out of 5 stars
      ·
      99 reviews

      Intermediate · Course · 1 - 4 Weeks

    Viral Marketing learners also search

    Marketing
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    Beginner Digital Marketing
    Social Media Marketing
    Digital Marketing Projects
    Advanced Digital Marketing
    Beginner Social Media Marketing
    Marketing Strategy
    1…515253…158

    In summary, here are 10 of our most popular viral marketing courses

    • Management de Eventos: Universidad de Palermo
    • 中级商务汉语——商务活动篇: Peking University
    • Finanzas y Operaciones de Marketing y Ventas: Universidad de Palermo
    • International Marketing & Cross Industry Growth Capstone Project : Yonsei University
    • Protecting Business Innovation: The Hong Kong University of Science and Technology
    • Principles of Economics: Introduction - Getting to Know You: Rice University
    • Conversational Selling Playbook for SDRs: Salesforce
    • Social Media & Marketing - Jagdish Sheth: Kennesaw State University
    • Estrategia de precios: IE Business School
    • International Business II: University of New Mexico

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Viral Marketing

    Viral marketing refers to a marketing strategy that aims to promote a product, service, or brand by creating and distributing content that spreads rapidly and organically through online platforms and social media networks. The goal is to generate high levels of visibility and engagement by leveraging the power of social sharing and word-of-mouth marketing. Viral marketing campaigns often rely on creative, entertaining, or controversial content that encourages users to share it with their networks, resulting in exponential reach and brand exposure.‎

    To excel in viral marketing, you need to develop the following skills:

    • Content Creation: Ability to create compelling, shareable content in various formats such as videos, infographics, memes, or interactive experiences.
    • Social Media Marketing: Proficiency in leveraging social media platforms to maximize reach, engagement, and virality of marketing campaigns.
    • Copywriting and Messaging: Skills in crafting persuasive and engaging copy that resonates with the target audience and prompts them to share.
    • Trend Spotting: Aptitude for identifying emerging trends, cultural references, or popular topics that can be incorporated into marketing campaigns for increased virality.
    • Analytics and Tracking: Knowledge of marketing analytics tools to track and measure the performance of viral campaigns, including reach, engagement, and conversion rates.
    • Consumer Psychology: Understanding of human behavior and motivation to create content that elicits emotional responses and encourages sharing.
    • Influencer Marketing: Familiarity with influencer marketing strategies and the ability to collaborate with influencers to amplify the reach of viral campaigns.
    • Viral Campaign Optimization: Skills in analyzing campaign data, identifying areas for improvement, and optimizing content and distribution strategies to enhance virality.
    • Branding and Positioning: Ability to align viral marketing efforts with brand values, messaging, and positioning to ensure consistency and brand recognition.
    • Communication and Collaboration: Effective communication skills to work with cross-functional teams, agencies, or influencers involved in viral marketing campaigns.‎

    With viral marketing skills, you can pursue various job opportunities, including:

    • Digital Marketing Specialist
    • Social Media Manager
    • Content Marketer
    • Brand Strategist
    • Influencer Marketing Manager
    • Digital Advertising Specialist
    • Growth Hacker
    • Public Relations Specialist
    • Campaign Manager
    • Social Media Analyst

    These roles involve developing and executing viral marketing campaigns, managing social media channels, creating engaging content, analyzing campaign performance, and driving brand awareness and customer engagement.‎

    Viral marketing is well-suited for individuals who possess the following qualities:

    • Creativity: Ability to think outside the box and come up with innovative and shareable ideas for marketing campaigns.
    • Digital Natives: Familiarity with social media platforms, online trends, and the ability to navigate digital environments with ease.
    • Analytical Thinkers: Aptitude for analyzing campaign data, identifying patterns, and optimizing strategies for maximum virality.
    • Excellent Communication Skills: Ability to convey messages effectively, create engaging content, and collaborate with teams and influencers.
    • Trend Spotters: Keen eye for identifying emerging trends, cultural references, or viral content opportunities relevant to the target audience.
    • Quick Learners: Willingness to adapt to changing digital landscapes, new social media platforms, and evolving consumer behaviors.
    • Adaptability: Ability to respond to viral content opportunities swiftly, adjust strategies, and capitalize on emerging trends.
    • Brand Awareness: Understanding of brand values, messaging, and positioning to ensure viral campaigns align with the brand's identity.
    • Passion for Consumer Behavior: Curiosity about human psychology, social dynamics, and what motivates people to engage and share content.
    • Resilience: Ability to handle both positive and negative reactions to viral campaigns and adapt strategies accordingly.‎

    Several topics are related to viral marketing that you can study to enhance your skills and knowledge, including:

    • Content Marketing
    • Social Media Marketing
    • Digital Advertising
    • Influencer Marketing
    • Branding and Positioning
    • Consumer Behavior
    • Storytelling and Narrative Techniques
    • Trend Analysis and Prediction
    • Viral Campaign Case Studies
    • Data Analytics and Tracking

    Exploring these topics through online courses, certifications, case studies, and practical exercises will provide you with insights and strategies to create and implement effective viral marketing campaigns, maximize reach and engagement, and leverage the power of social sharing to drive brand awareness and growth.‎

    Online Viral Marketing courses offer a convenient and flexible way to enhance your knowledge or learn new Viral Marketing skills. Choose from a wide range of Viral Marketing courses offered by top universities and industry leaders tailored to various skill levels.‎

    When looking to enhance your workforce's skills in Viral Marketing, it's crucial to select a course that aligns with their current abilities and learning objectives. Our Skills Dashboard is an invaluable tool for identifying skill gaps and choosing the most appropriate course for effective upskilling. For a comprehensive understanding of how our courses can benefit your employees, explore the enterprise solutions we offer. Discover more about our tailored programs at Coursera for Business here.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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