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Explore the Marketing Fundamentals Course Catalog
- Status: Free Trial
University of Pennsylvania
Skills you'll gain: Go To Market Strategy, Branding, Consumer Behaviour, Strategic Marketing, Marketing, Brand Strategy, Communication Strategies, Marketing Strategy and Techniques, Marketing Communications, Customer experience strategy (CX), Brand Loyalty, Customer Insights, Brand Awareness, Price Negotiation
- Status: Free Trial
Skills you'll gain: Data Storytelling, Customer experience strategy (CX), Performance Measurement, Data-Driven Decision-Making, E-Commerce, Marketing Strategies, Digital Marketing, Marketing, Branding, Marketing Channel, Marketing Analytics, Search Engine Marketing, Search Engine Optimization, Social Media Marketing, Target Audience
- Status: Free Trial
Digital Marketing Institute
Skills you'll gain: Digital Media Strategy, Social Media Marketing, Content Marketing, Digital Marketing, Marketing, Social Media, Marketing Strategies, Digital Content, Social Media Strategy, Integrated Marketing Communications, Consumer Behaviour, Digital Transformation, Content Strategy, Scheduling, Target Audience, Customer Engagement
- Status: Free Trial
University of London
Skills you'll gain: Marketing Planning, Strategic Marketing, Marketing Strategy and Techniques, Competitive Analysis, Marketing, Business Strategy, Market Analysis, Market Research, Target Market, Business Analysis
- Status: Free Trial
Illinois Tech
Skills you'll gain: Global Marketing, Brand Management, Marketing, Strategic Marketing, Branding, Customer Relationship Management, Marketing Strategy and Techniques, Digital Marketing, Marketing Communications, Marketing Channel, Business Ethics, Market Research, Value Propositions, Consumer Behaviour, Corporate Sustainability, Innovation
- Status: Free Trial
University of Virginia Darden School Foundation
Skills you'll gain: Large Language Modeling, Customer Insights, ChatGPT, Branding, Design Thinking, Keyword Research, Search Engine Marketing, Pay Per Click Advertising, Brand Awareness, Brand Strategy, Digital Marketing, Marketing Design, Generative AI, Marketing Strategy and Techniques, Business Marketing, Personalized Service, Prompt Engineering, Customer Relationship Management, AI Personalization, Machine Learning
What brings you to Coursera today?
- Status: Free Trial
University of Maryland, College Park
Skills you'll gain: Search Engine Marketing, Search Engine Optimization, Web Analytics and SEO, Digital Marketing, Online Advertising, Return On Investment, Consumer Behaviour, Cross-Channel Marketing, Marketing, Marketing Channel, Social Media Marketing, Marketing Strategies, Marketing Effectiveness, Marketing Psychology, Network Model, Business Analysis
University of California, Davis
Skills you'll gain: Content Marketing, Content Performance Analysis, Content Strategy, Marketing Strategies, Content Creation, Strategic Marketing, Social Media Strategy, Marketing, Copywriting, Multimedia, Branding, Target Audience, Persona Development, Business Ethics, Writing
- Status: Free Trial
Skills you'll gain: Customer Insights, Digital Marketing, Customer Analysis, Marketing Strategies, Customer experience strategy (CX), Marketing Planning, Content Marketing, Social Media Marketing, Marketing Channel, Target Audience, Persona Development, Marketing Analytics, Brand Marketing, Goal Setting, E-Commerce
- Status: Free Trial
Skills you'll gain: Usability Testing, New Product Development, Product Management, Product Lifecycle Management, Agile Software Development, Product Development, Innovation, Product Roadmaps, Agile Methodology, Kanban Principles, Product Planning, Product Strategy, Product Testing, Project Management Life Cycle, Agile Project Management, User Story, Stakeholder Engagement, Sprint Retrospectives, Agile Product Development, Leadership
Universidad de Chile
Skills you'll gain: Brand Management, Consumer Behaviour, Strategic Marketing, Marketing, Marketing Strategies, Marketing Strategy and Techniques, Customer experience strategy (CX), Customer Relationship Management, Customer Insights, Value Propositions, Market Dynamics
- Status: Free Trial
University of California, Irvine
Skills you'll gain: Salesforce, Data Quality, Data Modeling, Data Integration, Business Process Automation, Email Marketing, Data Security, Data Cleansing, Data Management, Process Design, User Accounts, Customer Relationship Management (CRM) Software, Customer Engagement, Dashboard, Customer Relationship Management, Business Reporting, Administration, Automation, Role-Based Access Control (RBAC), Cloud Computing
In summary, here are 10 of our most popular marketing fundamentals courses
- Introduction to Marketing: University of Pennsylvania
- Foundations of Digital Marketing and E-commerce: Google
- Social Media and Digital Marketing Fundamentals: Digital Marketing Institute
- Fundamentals of Marketing Strategy: University of London
- Marketing Strategy: Illinois Tech
- Generative AI in Marketing: University of Virginia Darden School Foundation
- Fundamentals of Digital Marketing: University of Maryland, College Park
- The Strategy of Content Marketing: University of California, Davis
- Customer Understanding and Digital Marketing Channels: Unilever
- IBM Product Manager: IBM