What skills can I learn in marketing courses on Coursera?

Marketing courses on Coursera are designed to equip you with a wide array of skills critical to navigating the dynamic marketing landscape: Core concepts in digital marketing , including SEO , social media , and content marketing Strategic tools and frameworks for marketing analysis and decision-making Techniques for crafting compelling branding strategies Insights into consumer behavior and market research methodologies Practical applications of marketing automation and customer relationship management (CRM) tools Skills to evaluate and utilize emerging marketing technologies Ethical and sustainable marketing practices

Do I need prior experience in marketing to start these courses?

Marketing courses on Coursera can accommodate learners at all levels, so no prior experience is necessary: Beginners can start with introductory courses that provide a solid foundation in basic marketing principles. Intermediate learners can focus on specific marketing channels or techniques. Advanced professionals might cover courses that explore complex marketing strategies, analytics, and leadership in marketing.

What marketing certifications and credentials are available?

Coursera collaborates with esteemed organizations and universities to offer a range of marketing certifications and credentials: Professional certificates in areas such as digital marketing and marketing analytics. Course-specific certificates that focus on specialized topics within marketing. Certifications in partnership with well-known academic and industry leaders.

What career opportunities are available with skills in marketing?

Skills acquired from Coursera’s marketing courses can lead to diverse and exciting career opportunities: Marketing Coordinator or Manager, driving the strategy and execution of marketing campaigns Content Strategist, developing engaging content aligned with business goals SEO Specialist, optimizing web content to increase traffic and engagement Digital Marketing Analyst, using data to refine marketing strategies Brand Manager, stewarding a brand to maintain and grow its presence in the market

Top Marketing Courses - Learn Marketing Online

Status: Free Trial

Digital Marketing Institute

Facebook, Instagram, and Snapchat Marketing

Skills you'll gain: Social Media Marketing, Social Media, Social Media Management, Facebook, Instagram, Target Audience, Online Advertising, Advertising Campaigns, Social Media Campaigns, Social Media Strategy, Digital Advertising, Brand Awareness, Marketing, Performance Analysis, Content Creation

Status: New

Status: Free Trial

Digital Marketing Institute

Planning a Digital Marketing Strategy

Skills you'll gain: Marketing Budgets, Data-Driven Decision-Making, Digital Marketing, Social Media Marketing, Marketing Channel, Data Ethics, Customer experience strategy (CX), Digital Media Strategy, Customer Analysis, Cross-Channel Marketing, Marketing Effectiveness, Marketing Automation, Marketing Strategy and Techniques, Strategic Marketing, Social Media Strategy, Digital Advertising, Digital Transformation, Business Analytics, Marketing Planning, Marketing Analytics

Coursera Instructor Network

Marketing Analytics: Data Predictions and Dashboards

Skills you'll gain: Marketing Analytics, Dashboard, Predictive Modeling, Data-Driven Decision-Making, Data Storytelling, Marketing Strategies, Marketing, Data Visualization Software, Analytics, Customer Insights, Market Research, Data Analysis, Analytical Skills

Coursera Project Network

Prompt Engineering Generative AI for Marketing & Advertising

Skills you'll gain: Prompt Engineering, Marketing Design, Generative AI, A/B Testing, Advertising, Marketing, ChatGPT, Content Creation, Marketing Strategies, Marketing Analytics, Customer Insights, Social Media Content, OpenAI

Coursera Instructor Network

GenAI for Digital Marketing and Ecommerce Analysts

Skills you'll gain: Data Visualization, Data Presentation, E-Commerce, Analytics, Key Performance Indicators (KPIs), Web Analytics, Google Analytics, Generative AI, Marketing Analytics, Data Analysis, Business Strategy, Data-Driven Decision-Making, Business Intelligence, Prompt Engineering, Data Processing, Artificial Intelligence

Coursera Instructor Network

GenAI for Social Media Marketing Specialists

Skills you'll gain: Generative AI, Campaign Management, Social Media Marketing, Social Media, Social Media Content, Content Creation, Innovation, Marketing Automation, Social Media Campaigns, Prompt Engineering, Instagram, Customer Engagement, Marketing Strategies, Data-Driven Decision-Making

Status: Free Trial

Yonsei University

International Entertainment and Sports Marketing

Skills you'll gain: Global Marketing, Growth Strategies, Digital Marketing, Marketing, Content Marketing, Marketing Strategies, Brand Marketing, New Business Development, Social Media Marketing, Innovation, Influencing, Storytelling, Virtual Reality

Coursera Project Network

Marketing Automation with AI and HubSpot: Plan to Execution

Skills you'll gain: Lead Generation, Marketing Automation, HubSpot CRM, Prompt Engineering, ChatGPT, Dashboard, MarTech, Generative AI Agents, Email Marketing, Marketing Strategies, Workflow Management, Campaign Management, Marketing Analytics, Customer Engagement, Data-Driven Decision-Making

Universidad de los Andes

Marketing Verde

Skills you'll gain: Marketing, Strategic Marketing, Product Marketing, Consumer Behaviour, Communication Strategies, Sustainability Reporting, Marketing Strategies, Brand Management, Corporate Sustainability, Market Analysis, Environmental Issue, Business Strategy, Target Market

Universidad de Palermo

Marketing digital para E-commerce

Skills you'll gain: Performance Measurement, Marketing Analytics, Digital Advertising, Target Audience, Marketing Planning, Key Performance Indicators (KPIs), Digital Marketing, E-Commerce, Social Media Marketing, Marketing Strategy and Techniques, Analysis, Market Opportunities, Goal Setting

Status: Free

Coursera Project Network

Create a Professional Automated Landing Page using Mailchimp

Skills you'll gain: Lead Generation, Email Marketing, Digital Advertising, Marketing Automation, Marketing Collateral, Customer Engagement, Drive Engagement, Automation

Status: Free Trial

Simplilearn

Social Media Marketing

Skills you'll gain: Social Media Marketing, Social Media Campaigns, Content Performance Analysis, Social Media Strategy, Instagram, Facebook, Pinterest, Digital Advertising, Customer Engagement, LinkedIn, Brand Awareness, Content Creation, Target Audience

Filter by

Subject
Required

Language
Required

Learning Product
Required

Level
Required

Duration
Required

Skills
Required

Subtitles
Required

Educator
Required

Results for "marketing"