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    • Social Media Analytics

    Social Media Analytics Courses Online

    Master social media analytics for marketing insights. Learn to analyze social media data to inform strategies and measure campaign success.

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    Explore the Social Media Analytics Course Catalog

    • Status: Free Trial
      Free Trial
      O

      O.P. Jindal Global University

      Digital Marketing Analytics

      Skills you'll gain: Digital Marketing, Web Analytics, Digital Advertising, Search Engine Marketing, Online Advertising, Google Analytics, Search Engine Optimization, Web Analytics and SEO, Google Ads, Marketing Channel, Social Media Marketing, Marketing Strategies, Keyword Research, Marketing Planning, Paid media, Marketing Analytics, Social Media, Advertising, Blogs, Emerging Technologies

      4.4
      Rating, 4.4 out of 5 stars
      ·
      11 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Wearable Technologies and Sports Analytics

      Skills you'll gain: Kinesiology, Injury Prevention, Analytics, Data Analysis, Physical Therapy, Applied Machine Learning, Vital Signs, Health Technology, Python Programming, Machine Learning, Stress Management, Estimation, Data Collection, Data Validation

      4.5
      Rating, 4.5 out of 5 stars
      ·
      41 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of California San Diego

      Capstone: Analyzing (Social) Network Data

      Skills you'll gain: Network Analysis, Graph Theory, Technical Communication, Data Structures, Social Sciences, Analytical Skills, Algorithms, Analysis, Computer Science, Research

      4.7
      Rating, 4.7 out of 5 stars
      ·
      100 reviews

      Mixed · Course · 1 - 3 Months

    • C

      Coursera Project Network

      Measure a Marketing Strategy using Facebook Insights

      Skills you'll gain: Facebook, Corporate Communications, Customer Insights, Social Media Marketing, Marketing Analytics, Social Media, Content Performance Analysis, Marketing Strategies, Social Media Strategy, Marketing, Target Audience, Research

      4.7
      Rating, 4.7 out of 5 stars
      ·
      46 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      University of Maryland, College Park

      Digital Marketing Analytics

      Skills you'll gain: Pay Per Click Advertising, Marketing Analytics, Web Analytics, Search Engine Optimization, Analytics, Search Engine Marketing, Keyword Research, Digital Marketing, Data-Driven Decision-Making, A/B Testing, Marketing Effectiveness, Online Advertising, Data Analysis, Contextual Advertising, Big Data, Customer Analysis, Key Performance Indicators (KPIs), Customer Data Management, Predictive Analytics, Machine Learning

      4.9
      Rating, 4.9 out of 5 stars
      ·
      7 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      NLP: Twitter Sentiment Analysis

      Skills you'll gain: Exploratory Data Analysis, Data Cleansing, Text Mining, Scikit Learn (Machine Learning Library), Probability & Statistics, Pandas (Python Package), Natural Language Processing, Data Processing, Statistical Modeling, Data Transformation, Data Analysis, Python Programming, Applied Machine Learning, Supervised Learning, Machine Learning

      4.6
      Rating, 4.6 out of 5 stars
      ·
      369 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Advanced Business Analytics Capstone

      Skills you'll gain: Data Presentation, Data Cleansing, Predictive Analytics, Predictive Modeling, Business Analytics, Analytics, Financial Analysis, Advanced Analytics, Data Analysis, Technical Communication, Data Processing, Data Manipulation, Statistical Modeling, Regression Analysis, Business Communication

      4.3
      Rating, 4.3 out of 5 stars
      ·
      87 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Preview
      Preview
      O

      O.P. Jindal Global University

      Big Data Analytics

      Skills you'll gain: Big Data, Apache Spark, Apache Hadoop, PySpark, Databases, Analytics, NoSQL, Cloud Applications, Data Mining, Real Time Data, Data Processing, Query Languages, Applied Machine Learning, Distributed Computing, Machine Learning Methods, Scripting Languages, Data Manipulation

      Build toward a degree

      Beginner · Course · 1 - 3 Months

    • C

      Coursera Project Network

      How to Analyze Tweet Engagement with Twitter Analytics

      Skills you'll gain: Social Media Marketing, Social Media, Key Performance Indicators (KPIs), Social Media Content, Brand Awareness, Marketing Analytics, Social Media Campaigns, Digital Advertising, Customer Engagement, Advertising, Market Analysis, Performance Analysis, Analysis, Digital Marketing, Marketing Communications

      4.9
      Rating, 4.9 out of 5 stars
      ·
      7 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: New
      New
      Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Strategic Planning for Social Media

      Skills you'll gain: Social Media Strategy, Social Media Content, Media Planning, Social Media Marketing, Strategic Communication, Paid media, Content Strategy, Digital Media Strategy, Earned Media, Owned Media, Brand Strategy, Content Performance Analysis, Content Creation, Shared Media, Customer Engagement, Target Audience, Brand Management, Branding

      Intermediate · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Execution and Evaluation

      Skills you'll gain: Social Media Strategy, Social Media Campaigns, Social Media Marketing, Marketing Communications, Digital Media Strategy, Media Strategy, Marketing Planning, Customer Insights, Content Performance Analysis, Plan Execution, Earned Media, Target Audience, Content Creation, Content Strategy, Owned Media, Paid media, Key Performance Indicators (KPIs), Goal Setting

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Michigan

      Applied Social Network Analysis in Python

      Skills you'll gain: Network Analysis, Network Model, Graph Theory, Data Analysis, Pandas (Python Package), Applied Machine Learning, Matplotlib, Predictive Modeling, Python Programming, Simulations, Algorithms

      4.6
      Rating, 4.6 out of 5 stars
      ·
      2.7K reviews

      Intermediate · Course · 1 - 4 Weeks

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    In summary, here are 10 of our most popular social media analytics courses

    • Digital Marketing Analytics: O.P. Jindal Global University
    • Wearable Technologies and Sports Analytics: University of Michigan
    • Capstone: Analyzing (Social) Network Data: University of California San Diego
    • Measure a Marketing Strategy using Facebook Insights: Coursera Project Network
    • Digital Marketing Analytics: University of Maryland, College Park
    • NLP: Twitter Sentiment Analysis: Coursera Project Network
    • Advanced Business Analytics Capstone: University of Colorado Boulder
    • Big Data Analytics: O.P. Jindal Global University
    • How to Analyze Tweet Engagement with Twitter Analytics: Coursera Project Network
    • Strategic Planning for Social Media: University of Colorado Boulder

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